Tesla, the renowned American electric vehicle (EV) manufacturer, officially launched its first flagship store in the Philippines on Friday at the Uptown Mall in Bonifacio Global City, Taguig.
This highly anticipated opening marks Tesla’s official entry into the Philippine market, with initial offerings that include its popular Model Y and Model 3.
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Starting early next year, Tesla will begin delivering these EVs to customers in the Philippines, a market that has recently shown increasing interest in electric mobility.
Both the Model Y and Model 3 are available in three trims: the rear-wheel drive (RWD) trim, which is the most affordable; the long-range trim, designed to offer extended range on a single charge; and the performance trim, which prioritizes top speed and acceleration.
Prices for the Model Y range from PHP2.369 million to PHP3.299 million, while the Model 3 starts at PHP2.109 million and goes up to PHP3.099 million, depending on the trim level.
In conjunction with the store launch, Tesla has committed to building EV infrastructure to support its Philippine customers. This includes the installation of supercharging stations at Uptown Mall’s Basement 2 parking lot, with plans for more charging sites across the country in the future. Tesla’s high-speed chargers provide enough power for 120 kilometers of driving in just five minutes, allowing Tesla owners to charge quickly. The cost of charging at these stations will be PHP19 per kilowatt-hour, with a full charge costing around PHP1,140.
Tesla expressed its excitement about entering the Philippine market, stating its commitment to help the country transition toward a greener future. “As part of Tesla’s commitment to the Philippines, the company will continue to develop the experience center, service, support, and charging infrastructure in the country, aimed at delivering a seamless Tesla ownership experience,” the company said in a statement.
The launch of Tesla’s first Philippine store aligns with the government’s recent push to promote electric vehicles as part of a national agenda for sustainability. President Ferdinand R. Marcos Jr. in April directed agencies such as the Department of Energy and Department of Transportation to accelerate EV development, with a focus on integrating EVs, especially in public transport. The Philippine government also offers incentives to EV owners, including exemptions from the number-coding scheme, providing Tesla drivers with additional convenience.
Tesla’s entry into the Philippines marks a significant step toward expanding the EV market in the region, with many anticipating that the brand’s presence will encourage further adoption of electric vehicles and bolster infrastructure investment.
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